EBRD/FAO end-of-project event recaps lessons and charts a way forward Jordan, with its rich cultural heritage, natural beauty and unique cuisine, is working towards establishing a sustainable agritourism industry. A recent end-of-project event, hosted by the European Bank for Reconstruction and Development (EBRD) and the Food and Agriculture Organization of the United Nations (FAO), highlighted lessons from a two-year project to strengthen ties between agriculture and tourism, supported by the European Union (EU) and EBRD. Key outcomes included a roadmap